Everflow has a built-in postback test that fires your configured postback URL with sample macro values, so you can validate end-to-end without a real conversion.
The two-minute version
- Log in to Everflow.
- Open Affiliate → Postbacks (or your dashboard's equivalent menu — exact label varies by Everflow tenant).
- Find the postback you want to test.
- Click the Test action.
- Confirm at the destination (your tracker, your analytics endpoint) that a test conversion landed with the expected sample values.
What the test does
Everflow constructs the postback URL with placeholder values for each macro — for example, {sub5} might be substituted with test_sub5_value. The destination receives a real HTTP request with these test values.
What this catches
- The destination URL is reachable.
- HTTPS/protocol is correct.
- Macro names are spelled correctly (test values come through, not literal placeholders).
- Any required parameters are present.
What this does not catch
- Whether
sub5is actually being captured on real clicks (test values are fabricated; they do not validate your landing page). - Whether your tracker matches the test sub5 value to a real click (it will not — there is no click record to match against).
Once the postback test passes, the next thing to validate is that real clicks are populating sub5. Open the click report in Everflow and inspect a recent click — if sub5 is populated, you are end-to-end ready. If it is empty, see why is my postback not firing.