ourdream.ai uses last-touch attribution on the sign-up event. The most recent affiliate to send the click that led to a sign-up gets credit for that conversion. There is no fixed cookie window.
What this means in practice
- If a user clicks your link and signs up the same session, you get credit.
- If a user clicks your link, leaves, then comes back via a different affiliate's link before signing up, the other affiliate gets credit.
- If a user clicks your link, leaves, then comes back to ourdream.ai directly (not via any affiliate link) and signs up, the conversion is unattributed.
Why we do not use a fixed cookie window
Cookie windows have been unreliable for years — they degrade with browser privacy changes, get cleared, and overstate attribution by giving credit for traffic the affiliate did not actually drive. Last-touch on the sign-up event is harder to game and produces a payout that maps cleanly to the click that actually drove the conversion.
What this means for your strategy
You need to be the last touch. That means clear, conversion-focused creative, content, posts, or copy — and a path that gets the user from your link into a sign-up in the same visit. If your funnel relies on long delays between click and conversion (a content piece they bookmark to come back to next week, a Discord post they read but act on later from a Google search), expect more attribution loss than affiliates whose users sign up immediately.
For full context on what does and does not count as a conversion, see what counts as a valid conversion.